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DAZN ANNOUNCES NEW PARTNERSHIP WITH BUZZER TO BRING LIVE SHORT-FORM SPORTS CONTENT TO MOBILE-FIRST FANS TO BRING LIVE SHORT-FORM SPORTS CONTENT TO MOBILE-FIRST FANS

DAZN ANNOUNCES NEW PARTNERSHIP WITH BUZZER TO BRING LIVE SHORT-FORM SPORTS CONTENT TO MOBILE-FIRST FANS TO BRING LIVE SHORT-FORM SPORTS CONTENT TO MOBILE-FIRST FANS - DAZN

 

das einzige relevante Sportrecht, das DAZN in den USA hat, wird nun als Einzelschnipsel über Drittanbieter verkauft
sieht eher nach Aktionismus aus, um Investoren zu zeigen, dass man sich um alternative Einnahmequellen bemüht

 

Die Gerüchte haben sich bewahrheitet: Ab dem 7. Mai 2022 wird es gelegentliche Boxevents als PPV - Bezahlmodell geben. Somit will sich DAZN dann vorerst doch nicht komplett von seiner Start- Philosophie verabschieden.

Für Amerikaner und Kanadier bedeutet das zukünftig, dass ausgewählte Boxevents für Bestandkunden nur 59, 99 USD und für Neukunden 79,99 USD kosten werden.

Zudem wird auch dort der Jahrespreis für Neukunden auf 149,99 USD erhöht. Für Bestandskunden bleibt es für mindestens 1 Jahr lang bei 99,99 USD bzw. 19,99 USD.

Den Anfang machen Canelo vs. Bivol am 7. Mai 2022: Pound-for-Pound Superstar Canelo Alvarez Next Two Fights On DAZN
May 7 Fight Confirmed Against Light-Heavyweight World Champion Dmitry Bivol

Pound-for-Pound Superstar Canelo Alvarez Next Two Fights On DAZN - DAZN

 

was kostet es, in den USA Kampfsportfan zu sein

Let’s assume that DAZN going forward will have four pay-per-views per year, with guys like Joshua and Gennadiy Golovkin, among others, on their roster.

If you’re a current subscriber, you’ll have to pony up $339.95 for DAZN for one year. That’s $59.99 for four pay-per-views and $99.99 for the annual fee. If you are a boxing fan and make the mistake of not subscribing to DAZN until May, you’ll pay an extra $50 and the cost goes up to $389.95 a year. That’s a lot of money.

Let’s assume you get ESPN+ at $69.99 a year and you’ll also buy some of its pay-per-views. They tend to have less pay-per-views, so let’s say two a year at $74.99. So to add ESPN+ with DAZN, it’s another $219.97. So adding ESPN+’s total yearly price to DAZN’s $339.95, you’re up to $559.92.

Let’s take Showtime at roughly $12 a month because subscription costs vary, so that’s $144 for the year. Showtime usually has at least two pay-per-views at $74.99 (or more) a year and the boxing cost at Showtime jumps to $293.98. And that’s not even counting Jake Paul PPV fights on Showtime which, if you want to see those, will set you back another $100 or so.

So adding the cost of Showtime to the combined price of $559.92 for DAZN and ESPN+ and we’re up to $853.90.

Fox has been doing almost exclusively pay-per-views recently. Let’s say they do four at $74.99, we’re adding another $299.96 to the $853.90 and we’re up to $1,153.86.

They’ll be a few independent pay-per-views per year and to round them off, let’s say they total $150 for three cards. That leaves us at $1303.86 and doesn’t count our cable or satellite subscription or our internet connection.

DAZN used to be the cheapest and best option, but out of that $1,303.86, it’s accounting for about 26.1 percent of our cost. And that overlooks the fact you get many other entertainment options on ESPN+, Showtime and Fox that you don’t get on DAZN.

So what once was the best deal in sports is certainly a lot less consumer friendly.

What’s bad about that is that the max cost for NFL Sunday Ticket in 2021 was $395.99 and you get all of the games. Boxing is nearly a thousand dollars more expensive in the U.S. than the most popular sport in the country.

That makes no sense.

 

Apple TV hat sich die früheren DAZN Konferenzrechte der MLB gesichert

The agreement also sees Apple land MLB’s live look-in US rights that were given up by DAZN in 2020 as the UK-based media company sought to cut back its non-core spending. Apple TV+ will now broadcast an ‘MLB Big Inning’ whiparound show every weeknight and offer users in the US and Canada a 24/7 livestream feed with game replays, news, highlights and classic matches. The deal also includes a digital highlights package for the Apple News platform

dass DAZN mitten in der Laufzeit den Vertrag mit der MLB gekündigt hat, war vielleicht kurzfristig finanziell vorteilhaft, hat aber dafür gesorgt, dass man in den USA viel verbrannte Erde hinterlassen hat
ausser Boxen bekommt DAZN seitdem in den USA nicht mehr viel zustande

 

U.S. Champions League Rights Expected to ‘Double’ Current Deal

• UEFA and the ECA are beginning to solicit bids for U.S. rights to the Champions League.
• The rights are expected to go for more than double their current price.

FOS PM: Champion League's $2B Rights - Front Office Sports
Champions League Soccer Rights Expected to Top $2 Billion in US

 

dass DAZN die Rechte bekommt ist sehr unwahrscheinlich
gleichzeitig aber vielleicht die letzte Chance, in den USA mehr als ein Boxanbieter zu werden
von den wichtigen Ligen sind bis auf die NBA alle für viele Jahre vergeben und ein neuer NBA Vertrag kostet Milliarden

 

Ab jetzt wird mit fast gleichen Waffen für die spanischsprachigen UEFA Clubbewerbe Rechte gekämpft
All The Champions Lives On ViX+ - TelevisaUnivision

 

Gibts eigentlich einen Grund, warum DAZN sich in den USA D-A-Z-N nennt? Also der Name einfach nur buchstabiert wird? Gerade drüben ist "in the zone" zu sein doch ein üblicher Ausspruch.

 

aus dem Interview mit dem DAZN US CEO

Spanish-language rights are a growth area for DAZN too. What can you tell us about what rights are out there or how you want to capitalize on that audience?

In the US, boxing fans in this country are disproportionately Hispanic relative to the wider population. Spanish-speaking people in the US love their boxing — Mexicans, Puerto Ricans, Latin Americans more broadly, absolutely adore boxing.

Some of the leading boxers in the world come from those countries [in Latin America]. That means that our US business and customer base is heavily Spanish-speaking. They consume content on our platform in Spanish and in English. We see an opportunity to acquire Spanish language content to serve those guys with a broader range of local content. That could be soccer, boxing, and more fight sports.

die spanisch sprachigen CL Rechte in den USA sind ja noch zu vergeben